Streaming highlights that Korean projects have become the second most-watched category globally after English-language content, with over 210 Korean titles entering the global Netflix top 10 over the past five years. Against the backdrop of a decade of work in the Asia-Pacific region, the company promises to continue actively investing in K-content.

One of the flagship titles of the lineup is the romantic comedy Boyfriend on Demand featuring Blackpink member Jisoo. A major dramatic project in the lineup is «Tantara» (working Russian title — «Тантара»). It has already managed to attract fans' attention because it stars Song Hye-kyo and Gong Yoo, known to viewers for his role as the recruiter in «Squid Game».

"Tantara" is announced as a major premiere for the fourth quarter of 2026 on Netflix. Separately, Netflix emphasizes the connection to the "Squid Game" phenomenon: the involvement of Gong Yoo, one of the most recognizable faces of the franchise, is intended to serve as an anchor for the global audience that came to K-dramas precisely after the success of the series.

For viewers, it is essentially an annual roadmap for K-content on Netflix:romance with Jisoo, a large-scale period drama with actors from "Squid Game," auteur cinema by Lee Chang-dong, continuations of beloved reality shows, and several potential new hits.