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Tashkent to Host the Final of the Young Designers' Competition Milliy Brend

Tashkent to Host the Final of the Young Designers' Competition Milliy BrendOn 25 August, the grand finale of the Milliy Brend young designers' competition will take place at the capital's Farovon Hotel Tashkent. The project is organised by the movement "O'zbekligim — O'zligim" together with the designers' club Dizaynerlar klubi and the creative production house Samans prd.HD magazine editorial office#News#News & Context

Liliya Palyunina: When Talent Becomes a BrandLiliya Palyunina is the founder of the Tashkent-based conceptual fashion brand Liliya Dulat. She has been presenting collections since 2009, first under her own name and later under the Liliya Dulat label. Today, the brand works with international showrooms and is expanding its distribution overseas while remaining an Uzbek brand with production based in Tashkent. We spoke with Liliya about creating a distinctive design language, why every brand needs a strong team, and what Made in Uzbekistan means to her.Alfiya Kalmaganbetova#Fashion and Style#Ideas & Analysis

Uzbek brand LAZIZAR conquered Mercedes-Benz Fashion Week 2026 with its 'New Era Bride' collectionOn 13 June 2026, at Mercedes-Benz Fashion Week 2026, the young Uzbek brand LAZIZAR presented its new collection, ‘New Era Bride’. The show, which became one of the most anticipated events of the season, showcased a unique blend of Eastern aesthetics, ‘quiet luxury’ and contemporary design, earning the admiration of the audience.HD magazine editorial office#News#News & Context

Uzbek Brand’s Collection with Ethnic Elements Creates a Stir at Tajikistan Fashion WeekAt the 16th season of Tajikistan Fashion Week, held in Dushanbe from May 15 to 17, the Uzbek brand Ikat by Asmira successfully presented its collection "Threads of Time." The show garnered widespread acclaim and served as a vivid example of a fruitful cultural dialogue between Central Asian countries through fashion and craftsmanship.HD magazine editorial office#News#News & Context

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